As a keynote speaker and expert for trend-based strategy development, Marcel Aberle combines effective methods with megatrends as well as with practical know-how from technology, start-up culture and sports. 10 years in the IT industry have shaped the founder as much as his deep fascination for the trends of our time. The focus of the trend researcher and enthusiastic sportsman is primarily on megatrends and their impact on society and the economy. The multiple innovation award winner and author combines trend research with hands-on quality. In addition to companies, major sports associations also rely on his expertise, methods and impulses.