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Startup Pitch


 The Startup pitch at the IN BETA Auditions is the path-breaking competition for early stage startups. Entrepreneurs get the chance to present their innovative ideas, concepts and prototypes in front of a high level jury and an expert audience.

 End of application period: Sunday, December 31st 2018



Sports Tech

The sports industry is booming with new technologies and new ideas every day. From single data solutions to new levels of advertisement: The combination of technology and sports is one of the most powerful one and will shape the future of our industry.

Sports Health

Sports health is not only empowering people to better track, manage and improve their own as well as their families’ health via sports activities. Digital sports health alters the nature of the doctor-patient communication through increasing virtual treatment, self-care and engagement.

Sports Fans

Understanding and engaging fans emerges as the most impactful and challenging task for sports companies these days. The overall goal: Delivering personalized experiences via relationship marketing strategies and new ideas that drive actionable insights and profitable growth.

Application Process

 Phase I: Application

Founders and teams who are in their startup’s early stage (idea, seed or startup phase) from all over the world can apply for the IN BETA Auditions startup pitch. There are basically 3 potential categories available (but applying is only allowed for one category): Sports Tech – Sports Health – Sports Fans. Please submit your application before December 31st 2018 by uploading your documents with the application form here.

A jury consisting of 4 highly qualified members will then evaluate your pitch deck and will decide which teams will proceed to the next round – the “LIVE-Pitch” on-stage at the IN BETA Auditions. The finalists will be selected based on the startup idea, the estimated potential and the pitch deck presentation. The best 3 submissions per category will be given the opportunity to present themselves at the IN BETA Auditions.

 Phase II: Live Pitch

The live pitch at the IN BETA Auditions will comprise a pitch deck presentation of max. 4 minutes and a 3 minutes Q&A session. The presentation can be given in either German or English.


Challenge your ideas, raise awareness and get access to potential partners and investors

Startup pitch winners (per category) will receive free workshops with communicative and digital experts!

Free access to the IN BETA Auditions for the invited startups (best 9 / 3 per category)

All other startup applicants will get IN BETA Auditions event access for 50% off the ticket price!


Daniel Sprügel
(Sports Maniac)

Mirko Dismer

Stefan Ludwig

Hendrik Fischer


Your pitch deck (attached to your application as a pdf-file) should not exceed 10-13 pages/slides and should contain all information as concise as possible. Please do not add too much text – pictures often say more than a thousand words. An appealing pitch deck is simple, minimalist and uses many visual items. The pitch deck can be delivered in either German or English (as well as the live presentation itself).


     For more information contact inbeta@one8y.de